BySCEME
Middle East Designers shine as Dubai Fashion Week begins
Yesterday saw the start of Dubai Fashion Week (DFW), the most renowned celebration of fashion in the Middle East. The show has grown in popularity over the years and is now considered a fashion event of global importance. “DFW has enabled me to set a strong foothold across the Middle East market. It has provided me with a platform to showcase my brand and bring my outfits and designs to the luxury discerning Emirati women,” explained designer, Etka Singh in an interview to the Khaleej Times.
There are now over 100 fashion weeks across the globe and DFW dominates the Middle East, allowing for local designers to display their work on an international platform. “Overseas, fashion weeks often highlight regional talent and build the local economy,” reported the Wall Street Journal.
What is great about Dubai Fashion Week is that it is so widely international. Its models come from all over the world, from London to Algeria and its designers are equally as global.
DFW is an amazing way of celebrating the design talent coming out of the Middle East today and it is great to see that this year’s line-up includes so many women designers. The SCEME girls can’t wait to see what new designs DFW has to offer.
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